a.b.e. New Packaging Will Provide the Winning Edge

a.b.e.® has introduced new, attention-grabbing packaging on its popular range of products sold at hardware outlets. a.b.e.®, part of the Chryso Southern Africa Group, believes attractive packaging plays a major role in the marketing mix. Elrene Smuts, Product Manager:...

New Bonding Liquid from a.b.e.®

a.b.e.® has launched a new acrylic plaster primer and mortar enhancer on the market. Synthetic co-polymer a.b.e.®bond plasta enhancer is a one-component bonding liquid that substantially improves the non-structural bonding of cement screeds, rendering, and Gypsum...

a.b.e.® Appoints New G.M.: Operations

Mario Marais has been appointed General Manager: Operations for a.b.e.®, part of the Chryso Southern Africa Group. Marais holds a B.Sc degree obtained at the University of Natal (Pietermaritzburg), and a post-graduate Diploma in Management. His career in KZN has...